Nick's Blog

Weekly Real Estate Update

Posted: April 17, 2018


Zillow’s iBuyer Offering Will Shortchange Home Sellers

Pacific Union CEO Mark A. McLaughlin offers his thoughts on Zillow's recently announced iBuyer offering. Read more at


More Than 70 Percent of Bay Area Homes Sold for Premiums in March

Homebuyer competition in the Bay Area remains as intense as ever this spring. Pacific Union Chief Economist Selma Hepp offers a detailed analysis of local housing market conditions in March. You’ll find it exclusively at


The Bay Area's 10 Fastest-Appreciating Housing Markets: Q1 2018

Home prices in one Silicon Valley city jumped by almost 85 percent year over year in the first quarter. Check out where Bay Area home prices are growing the quickest at


The Bay Area Tops the List of Best U.S. Job Markets in 2018

The Bay Area's high-performance economy has been driving demand for housing for the past five years, and the region's job market appears stronger than ever in 2018. For details, head to


U.S., Silicon Valley Home Affordability Conditions Worsen in the First Quarter

More than two-thirds of U.S. housing markets were not affordable in the first quarter of this year – including all major counties in California. For more information, go to


Most Americans Believe They Are Adept at Home Repairs -- Particularly Millennials

Millennials are more likely than other generations to describe themselves as handy around the house, although they actually have the least experience at do-it-yourself projects. Read more at


Weekly Real Estate Update

Posted: April 9, 2018

How Much Do You Need to Earn to Live in Each Bay Area County?

Find out how much money you need to make each year to maintain an adequate standard of living in all nine Bay Area counties. The numbers are on Pacific Union’s blog at


U.S. Employment Growth Slows in March, as Weather Plays a Big Factor

Although March's U.S. jobs report was somewhat of a disappointment, overall employment growth was strong in the first quarter. Pacific Union Chief Economist Selma Hepp examines the latest labor market trends. You’ll find her analysis exclusively at


Bay Area In-Migrants Are Younger and Earn More Than Out-Migrants

Over the past decade, expensive coastal metropolitan areas with thriving economies and limited housing stock have attracted younger, more educated, and higher-paid Americans, pushing out other residents and keeping home prices elevated. Read more at


Most Homeowners Are Planning a Remodeling Project in 2018

About six in 10 U.S. homeowners are planning to spend money improving their properties this year, and an even larger amount will do at least some of the work themselves. Details are online at


Real Estate Roundup: California Housing Markets Posted the Nation's Biggest Equity Gains in 2017

Homeowners in San Francisco and Los Angeles gained $80 billion of tappable equity last year, while the U.S. median list price has again reached a new record high. Get a handle on the latest housing news of note in Pacific Union's weekly Real Estate Roundup. It’s online at

Weekly Real Estate Update

Posted: April 2, 2018

Pacific Union Again Moves Up the Rankings of the Largest U.S. Real Estate Brokerages in 2018

Pacific Union is excited to share the news that our firm has once again advanced on the list of the largest residential real estate brokerages in America, a testament to the hard work and expertise of our elite team of professionals in the San Francisco Bay Area and Los Angeles County. Read more at


California Dominates List of 2018's Best Housing Markets for Sellers

Demand for California homes remains high as the traditionally busy spring season begins, with more than two-thirds of 2018's top markets for sellers located in the state. Details are online at


Bay Area, California Homebuyers Lead the Nation for Down-Payment Size

If you're planning to shop for a home in the Bay Area this spring, you would do well to have more than $200,000 in the bank for a down payment. For more information, go to


Pacific Union Hires Stephen Pugh to Lead Commercial Business

Pacific Union is pleased to announce that it has tapped seasoned real estate industry leader Stephen Pugh as president of the brokerage's commercial operations in the Bay Area and Southern California. Read more at


Real Estate Roundup: San Francisco Is Still the Hottest U.S. Housing Market This Spring

San Francisco retained its title as America's hottest housing market in March, while a proposed ballot initiative could help ease California's housing inventory crunch. Get the lowdown in Pacific Union's latest weekly Real Estate Roundup. It’s online at

Weekly Real Estate Update

Posted: March 26, 2018

Five Bay Area Counties Surpass All-Time Home Price Highs in February

The Bay Area posted double-digit percentage point annual home price gains last month, with five local counties setting new record peaks due to continually shrinking inventory conditions. For details, go to


Risk of Bubble for California, Bay Area Housing Markets Is Minimal, Report Says

Although home prices should continue to increase for the rest of the decade, a bubble does not appear imminent nationwide, in California, or in the Bay Area. Read more at


California’s Unemployment Rate Again Falls to Record Low in February

The Golden State's unemployment rate once again dropped to an all-time low in February. Pacific Union Chief Economist Selma Hepp offers her expert perspective on the numbers. You’ll find it exclusively online at


Millennial Homebuyer Activity Climbs to Record High

Millennials remain the most active U.S. homebuyers, though tight inventory conditions, strong price growth, student debt, and higher costs of living remain challenges to ownership for that generation. Get the latest data at


Real Estate Roundup: Silicon Valley Is a Hot Spot for Generation Z Homebuyers

Americans in their early 20s are already starting to buy homes despite challenging market conditions, while Facebook has reportedly leased almost 1 million square feet of office space in Sunnyvale. Get a handle on notable housing market developments in Pacific Union's weekly Real Estate Roundup. It’s online at

Weekly Real Estate Update

Posted: March 19, 2018

San Francisco Is the No. 1 U.S. Housing Market for Millionaire Buyers

More than one-third of the 25 most popular U.S. real estate markets for households with seven-figure annual earnings can be found in the Golden State, with San Francisco – perhaps not surprisingly – topping the list. Read more at


East Bay City Again Claims America's Happiest Residents in 2018

California cities account for nearly half of the nation's happiest 20 places to call home, with an Alameda County community taking the top spot for the second consecutive year. Take a closer look at


Fairs, Festivals, and More: The Best Bay Area and Lake Tahoe Spring Events

Spring is just around the corner, and the Bay Area and Lake Tahoe will be hopping with all kinds of things to do. Check out Pacific Union's suggestions for the best events happening across the region, online at


Real Estate Roundup: Prefab Homes Help to Speed Wine Country Wildfire Recovery

Prefabricated homes are popping up in the Wine Country, as those affected by the October wildfires seek a quicker way to rebuild. Also, homebuyers in Silicon Valley are making down payments almost 15 times larger than the U.S. average. Get the lowdown in Pacific Union's latest Real Estate Roundup, on our blog at


Weekly Real Estate Update

Posted: March 13, 2018

Bay Area Luxury Home Sales Doubled in February

Pacific Union Chief Economist Selma Hepp offers an exclusive, in-depth analysis of Bay Area home sales activity and market conditions in February. Her report is on our blog at


Pacific Union’s February 2018 Real Estate Update

Annual price appreciation for single-family homes in San Francisco and Silicon Valley topped 30 percent in February. Get the lowdown on the latest Bay Area market conditions in Pacific Union's February 2018 Real Estate Update. The report is online at


Los Angeles Business Journal Ranks Pacific Union No. 1 Independent Brokerage

Pacific Union is pleased to share the news that a notable publication has ranked our company as the No. 1 independent residential real estate brokerage in Los Angeles County, as well as No. 2 in the county for 2017 sales volume. Read more at


California Added Jobs at The Fastest Rate in 2017

Pacific Union Chief Economist Selma Hepp examines the latest U.S. and California job numbers, with the latter leading the nation for gains in 2017. Read her exclusive report at


Tax Changes to Impact Coastal California Homeowners the Most, Another Study Says

Nine of the 10 American housing markets that will lose the most in deductions over the first year of the tax-reform package are located on the West and East Coasts. Details are online at


Bay Area, California Workers Must Earn the Nation's Biggest Bucks to Afford a Home

Planning to buy a home in a major coastal California city? Here's how much you should earn each year:

Weekly Real Estate Update

Posted: March 5, 2018

The Nation's Hardest Workers Call the Bay Area Home

Living in the Bay Area – and especially buying a home – is an expensive proposition, so it makes sense that residents here work harder at their jobs than employees anywhere else in the country. Read more at


San Francisco Is the Top U.S. Housing Market for Millennials

Despite the San Francisco metropolitan area's sky-high housing prices, millennials are flocking to the region to take advantage of a thriving job market and lively culture. Read more at


San Francisco Led the Nation for Home Building Gains in 2017

Oakland, San Jose, and San Francisco all saw building-permit activity increase last year when compared with their historic averages, with the latter leading the U.S. for growth. Pacific Union has the story at


Silicon Valley Residents Are Still the Nation's Best at Money Management in 2018

Six of 2018's top 10 cities for money-management know-how are located in Silicon Valley, with one local city earning the No. 1 spot for the third consecutive year. For details, go to


Real Estate Roundup: San Francisco Again Tops List of the Hottest U.S. Housing Markets in February

San Francisco real estate was still the country's most sought after in February, while Bay Area prices have been rising for almost six years straight. Check out the latest local news of note in Pacific Union's weekly Real Estate Roundup. It’s online at

Weekly Real Estate Update

Posted: February 26, 2018

Tight Inventory Continues to Drive California and Bay Area Home Prices in January

Bay Area real estate markets began 2018 on a familiar note, with supply constraints pushing up home prices and forcing more buyers to inland counties. Get the facts at


U.S. Home Sales See Biggest Drop in More Than Three Years in January

The inaugural month of 2018 continued U.S. housing market trends observed over the past few years: further deteriorating inventory – particularly for entry-level homes – and more price appreciation. Details are online at


Outsourcing Home-Maintenance Tasks: How Much Should You Expect to Pay Each Year?

Homeowners who hire a housekeeping service can expect to fork over nearly $300 each month. Find out how much it costs to outsource some common home-maintenance jobs. Read the full story at


Real Estate Roundup: The Bay Area Is Adding Seven Times More Jobs Than Housing Units

Explosive job growth in the Bay Area is still far outpacing the number of new housing units, while mortgage rates have reached the highest level in nearly four years. Get a handle on the latest housing-market headlines in Pacific Union's weekly Real Estate Roundup. It’s online at

Weekly Real Estate Update

Posted: February 20, 2018

Pacific Union's January 2018 Real Estate Update

The median sales price rose on an annual basis in January in almost every Bay Area region in which Pacific Union operates. Get the latest market data you need to make an informed homebuying or selling decision in Pacific Union's January 2018 Real Estate Update. You’ll find it exclusively at


International Property Awards Names Pacific Union World's Best Real Estate Brokerage

Pacific Union is pleased to announce that esteemed global organization International Property Awards has named our firm as 2017-2018 World’s Best Real Estate Agency With More Than 20 Offices. Read all about it at


California, Bay Area Housing Affordability Declines on an Annual Basis

Less than one in three Californians could afford to purchase a home in the fourth quarter, with affordability conditions declining in every Bay Area county from one year earlier. For details go to


California Housing Prices Straining Even Highly Paid Tech Workers

The Golden State's housing affordability crunch has reached the point where even well-compensated software engineers at some of the biggest tech companies could have trouble purchasing a home. Read more at


San Francisco Again Ranks as the Healthiest U.S. City in 2018

Access to plenty of green spaces and good eating habits have helped propel San Francisco to the top of a list of the healthiest American cities for the second straight year. The full story is online at


Real Estate Roundup: Silicon Valley Home Prices Soar in the Fourth Quarter

Home prices in the San Jose metropolitan area spiked by more than 25 percent in the fourth quarter of 2017, while Bay Area home shoppers are increasingly using escalation clauses to help them navigate bidding wars. Get the latest on local housing-market news in Pacific Union's weekly Real Estate Roundup. It’s online at

Weekly Real Estate Update

Posted: February 12, 2018

Bay Area January Home Sales Slow, Not Because of Financial Volatility but Lack of Supply

Bay Area home sales and inventory dropped year over year in January, while prices rose by double-digit percentage points. Get an in-depth analysis of the latest market conditions from Pacific Union Chief Economist Selma Hepp. You’ll find it online exclusively at


Say What? A Guide to Real Estate Lingo

While house hunting, you may hear words and phrases that you have not heard before. Check out our guide to understanding some of the more vague or confusing real estate terms. It’s online at


Bay Area Home Sellers Again Led the Nation for Profits in 2017

Americans who sold a home last year pulled in the biggest returns on investment since the previous housing boom, with sellers in the Bay Area's two largest metro areas enjoying the best profit margins. For details, go to


Most Americans Aspire to Homeownership

More than eight in 10 renters hope to become homeowners at some point in the future, although a lack of affordability and saving for a down payment present considerable challenges. Get the full story at


Silicon Valley Earns High Marks for Education in 2018

While high-paying and plentiful tech jobs are fueling buyer demand for Silicon Valley homes, the fact that the region's public schools consistently rank among the best in the state is also a big draw for families. Read more at